Braun: Designed to Keep

The book Braun: Designed to Keep offers a comprehensive exploration of the iconic German design company Braun, tracing its evolution from 1921 to its lasting legacy in product design. With over 500 images, archival materials and expertly researched narrative, the volume reveals how Braun’s commitment to simplicity, functionality and longevity shaped modern industrial aesthetics. It spans three sections to present the brand’s defining moments, core identities and influential individuals, all within a beautifully produced hardcover format. The book’s design does justice to its subject: generous photography, thoughtful layout and tactile finish elevate it beyond a standard catalogue into a design‑object in its own right. Built for educators, designers and design enthusiasts alike, it provides both historical insight and visual delight. Its large format invites display on a coffee table or design studio shelf, where the cover alone signals seriousness of content and quality of production. The text interweaves design philosophy with cultural and political context, showing how Braun’s products responded to broader post‑war changes. Delivered by publisher Phaidon Press in 2023, this hardcover edition stands as a lasting reference for the conversation around design, consumer electronics and legacy brands. More than just a brand chronicle, it is a meticulously crafted artifact of design discourse, made to be kept—and returned to—again and again.

80 USD

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VARUD means danger zone in Iceland 🇮🇸. This website is my personal version of that zone - filled with design, minimalism, and everything dangerously aesthetic. My wishlist keeps getting longer (and pricier) every day. So I turned temptation into curation — a space to admire without always buying.
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VARUD means danger zone in Iceland 🇮🇸. This website is my personal version of that zone - filled with design, minimalism, and everything dangerously aesthetic. My wishlist keeps getting longer (and pricier) every day. So I turned temptation into curation — a space to admire without always buying.
All screenshots from third-party websites on this platform are copyrighted by their respective owners.